一座城市就是一座沉浸式劇院--澳門城市更新與沉浸式戲劇節路徑探究

一座城市就是一座沉浸式劇院--澳門城市更新與沉浸式戲劇節路徑探究

City as an Immersive Theater - An Exploration of the Paths of City Renewal andthe Immersive Theater Festival in Macao

作者: 陳貝堯 張朝霞

关键词:澳門 沉浸式戲劇 阿维尼翁戲劇節 人民城市 文旅 Macao; Immersive Theatre; Avignon Festival; People's City; Cultural Tourism

摘要:本研究以“人民城市”理念為指引，探討澳門如何借鑒法國阿維尼翁戲劇節的成功經驗，打造具有中國特色和本土特色的“沉浸式城市劇場”。近年來，澳門在文化遗產保護、城市品牌塑造及文化產業多元化發展方面均取得積極進展，歷史城區的保護成果和中西文化交融的獨特優勢，為文化創新提供了堅實基礎。隨著政府在《經濟適度多元發展規劃(2024-2028)》中明確將文化產業納入“1+4”重點領域，文化發展方向與政策保障日益清晰。在研究方法上，本文結合比較分析與案例研究，從社區劇場化運作、数字技術赋能、教育功能提升及文旅融合深化四個維度展開探討。研究結果表明，澳門不僅具備在文化產業轉型中引入沉浸式模式的可行性，還能夠通過居民與遊客雙向服務，實現文化消费多元化和社會參與率提升。借助阿維尼翁的經驗，澳門有望走出一條具有自身特色的發展路徑，在推動文化產業高品質轉型的同時，更好地落實“以人民為中心”的發展理念，豐富“人民城市”的實踐內涵。

Abstract: Guided by the concept of the "People's City", this study explores how Macao can draw onthe successful experience of the Avignon Festival in France to create an immersive city-theatre withboth Chinese and local characteristics. In recent years, Macao has made notable progress in culturalheritage preservation, city branding, and the diversification of its cultural industry. The preservation ofits historic districts and the city's unique advantage as a site of cultural convergence between East andWest have provided a solid foundation for cultural innovation. Moreover, the EconomicDiversification Development Plan of the Macao SAR (2024-2028) has explicitly brought the culturalindustry into the "1+4" strategic framework, further clarifying development goals and policy support.Methodologically, this study adopts a combination of comparative analysis and case study approaches,focusing on four dimensions: community theatre operations, digital technology empowerment,enhancement of educational functions, and the deepening of cultural-tourism integration. The findingssuggest that Macao has not only the feasibility of introducing immersive models into cultural industrytransformation, but also the potential to achieve diversified cultural consumption and higher socialparticipation through dual services for residents and tourists as well. By drawing upon the experienceof Avignon, Macao is expected to develop its own distinctive path, promoting the high-qualitytransformation of its cultural industry while better implementing the "people-centered" developmentstrategy and enriching the practical connotations of the "People's City".

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